Project Description
This site was built for Nashville based freelance seamstress Rachel Swayne. Rachel's business name, Alter My Heart, had been her instagram name for years, and after deciding to go freelance, I created a logo based around the name's concept. The site relies heavily on images of Rachel's previous work and testimonials that educate readers on the benefits of a fitted dress. Rachel needed a responsive site that is adaptive to mobile devices since most traffic comes from mobile users.
Goals
- Responsive- It was very important that Rachel's site be responsive as most of her potential clients would most likely come from mobile users coming to the site via Facebook.
- Leads - The site's main purpose is to showcase previous work by Alter My Heart and convert viewers into informed potential customers who see the need for a fitted dress.
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